GolfBuddy, the world’s largest golf GPS rangefinder brand, has relaunched its flagship Platinum model for 2012 – making it brighter, faster and more powerful than ever.

Already boasting a class-leading 40,000 FREE course map memory and premium 50 channel satellite reception, GolfBuddy’s Korean-based electronics experts have added significantly more features, making Platinum the most sought-after handheld GPS in the world.

The resolution of the innovative transflective touchscreen has undergone a major boost, with GolfBuddy’s free full-colour course maps the brightest they’ve been.

Users will also enjoy much faster LCD screen response times, especially when changing exact pin placements via the Touch ‘N’ Move flag functionality and locating precise distances to hazards, with almost instant results now in operation.

But the technical advancements don’t end there. Platinum has been given an integrated long-life lithium battery, which at full charge delivers 15 hours of battery life – enough for three rounds.

And finally, the entire waterproof and shockproof outer casing has been upgraded, made even more resilient to the rigours of life on the course, and features a modern technical white and silver colour scheme.

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Launching the new Platinum, John Ennis, GolfBuddy Europe general manager, said: “GolfBuddy continues to demonstrate its standing as the largest and most innovative golf GPS brand in the world with these major upgrades to the Platinum.

“The touchscreen, which in itself was a major innovation last year when many other brands relied on outdated toggle functionality, has been significantly upgraded with enhanced high-visibility and contrast which really bring our course maps to life for the golfer.

“And, of course, we continue to refuse to make golfers pay any additional fees or subscription charges to use the Platinum. All our worldwide maps, the largest database of any handheld golf GPS brand in the world, are 100% FREE – not just for a year, but next year and forever.”

Elsewhere, GolfBuddy Platinum retains all of its premium functions, including Dynamic Green Rotation; Stableford scoring for up to 4 players; ProPlay full game stats analysis; Auto Course & Hole recognition; Custom target recording; Shot distance measurement, yard/meter choice; and multi-lingual options.

GolfBuddy is based in La Palma, California, with product development and course data management centres in Korea, one of the world’s leading suppliers of high-quality electronic products.

GolfBuddy is also a Corporate Partner with the PGAs of Europe as its ‘official handheld GPS rangefinder’.  For more information about GolfBuddy visit www.gpsgolfbuddy.eu

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Notes to editors: GolfBuddy is the world’s largest golf GPS brand. Based in Korea and the USA, with subsidiaries in Japan, Australia and Europe, GolfBuddy has sales operations in over 31 countries around the world. Its database of free golf course maps is now over 35,000 strong, eclipsing its major competitors.

Performance, comfort and quality from golfwear is vital on the golf course and three new polo shirts from Glenmuir, one of Europe’s leading golf apparel brands, are the perfect fit – in every sense.

Glenmuir Dundas golf shirt

The Lanark-based, Scotland company has introduced the ‘Dundas’, ‘Barnton’ and ‘Ravelston’ Men’s Performance Shirts to its Spring/Summer 2012 product range.

The 100% polyester ‘Dundas’ features ThermoCool™ comfort zone technology, specifically developed for periods of low and high activity and cool and warm temperatures.

ThermoCool™ is unique blend of hollow core and multi-channel solid fibres which interact with the golfer and allow for outstanding body temperature regulation.

The polo shirt comes in a choice of three solid colours with contrast inserts and piping on the body and sleeves and is a new Euro Fit design – tailored to give a contemporary, modern silhouette. It has the iconic Glenmuir 1891 logo printed on the right chest.

The cotton polyester ‘Barnton’ offers a cotton handle feel superior to some other modern synthetic fabrics.

This performance polo shirt features the renowned Hi-Cool ® Moisture Management System which quickly draws moisture away from the body and into the fabric, but boasts phenomenal quick-dry wicking properties to keep the golfer dry and comfortable.

Available in three solid colour options, the shirt features a button placket with self fabric collar, contrasting piping and flashes and the Glenmuir 1891 logo printed on the right sleeve.

The multi-stripe ‘Ravelston’ with rib collar is manufactured from 100% polyester and has the Glenmuir 1891 logo embroidered on the right sleeve. Available in three colourways, the shirt features moisture wicking and quick-drying technology to ensure comfort and practicality.

All three new Men’s Performance Shirts coordinate with knitwear, trousers, shorts and waterproofs in this season’s two contemporary colour palettes of Provence and Antigua.

Men’s Performance Shirts is an expanding category for Glenmuir and popular with golfers looking for lightweight, ultra-performance golfwear. The range features a total of six technical polos and an exceptional compression base layer.

Glenmuir’s new Spring/Summer 2012 Collection features more than 130 products for Men, Lady and Junior golfers.

Fashion, styling, colour and performance are at the heart of the product range development, with two brand new contemporary colour palettes – Provence (blacks, winter whites, iris and rose); Antigua (navy, lagoon and white).

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Product Details:

Dundas: RRP £44: Colours – White/Black; Lagoon/White; White/Cobalt; Sizes S-XXL

Barnton: RRP £44: Colours – Black/White; Cobalt/White; White/Navy; Sizes S-XXL

Ravelston: RRP £41: Colours – Iris/Black/Rose/Winter White; Lagoon/Navy/Cobalt/White; Black/Starfish/Steel/White; Sizes S-XXL

Weighing just 1oz and the size of a small MP3 player, GolfBuddy Voice fits inside a special pocket on the side of the custom-made GolfBuddy cap.

There’s no fiddling around in a golf bag trying to find the unit and no need for a cart mount – all golfers have to do is tap the front button to instantly hear accurate distances to three points on the green of more than 35,000 free preloaded worldwide golf courses.

GolfBuddy Voice signals an exciting new generation of audio GPS rangefinders from the world’s leading developers of golf distance measuring solutions.

Incredibly easy to use and supremely accurate because GolfBuddy mappers walk courses on foot, distances are also shown numerically on-screen, alongside the hole number and par.

And as with all GolfBuddy’s class-leading golf GPS products, the Voice is 100% fee-free with no hefty annual subscriptions or course download charges to pay after purchase – ever!

Weighing just an ounce and measuring only 1.7″ wide, the multi-lingual GolfBuddy Voice benefits from all the technical development that has made GolfBuddy the clear global leader in the development of innovative measuring devices for golfers.

As well as providing accurate distances, the Voice also features the ability to change from yard to meter readings, has an 8hr re-chargeable lithium battery, tells the time via a digital clock and uses GolfBuddy’s Auto Course & Hole Recognition technology – which means it always knows exactly what hole you’re playing.

In addition, the Rotating Green View always ensures distances given are directly from your angle of approach and players can also track how far they hit the ball with the Measure Distance function.

GolfBuddy Voice has a 40,000 course memory and connects to a PC via a micro USB port for synching when new courses are added to GolfBuddy’s global database (the largest of any handheld golf GPS company) or when walked course maps are updated.

GolfBuddy is based in La Palma, California, with product development and course data management centres in Korea, one of the world’s leading suppliers of high-quality electronic products.

GolfBuddy is also a Corporate Partner with the PGAs of Europe as its ‘official handheld GPS rangefinder’.  For more information about GolfBuddy visit www.gpsgolfbuddy.eu

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First class quality and stunning colours are key to the design of three superb new polos in the Men’s Luxury Shirts range of Glenmuir’s flagship 1891 clothing collection.

One of Europe’s leading golf apparel brands, based in Lanark, Scotland, the company is offering six Men’s Luxury 1891 short-sleeved polos this Spring/Summer – with the new ‘Etienne’, ‘Deauville’ and ‘Monaco’ being added to the existing and hugely-popular ‘Dublin’, ‘Howth’ and ‘Sotogrande’.

The new polos are manufactured from 100% soft-feel mercerised 2/70s combed cotton and are available in the company’s new seasonal colour palettes, which feature summery blues, purples and pinks.

In a design first worn by the European Ryder Cup team in 2010 at Celtic Manor, the stylish ‘Deauville’ is a modern, single colour shirt with retro contrasting piped detail and a rib collar.

The shirt also features smart new 1891 detailing at the centre back of its collar. Two colour options are available – Black/White and Cobalt/White – with an RRP of £46

The ‘Etienne’, which comes in two colour combinations (Black/Winger White/Iris/Rose and Lagoon/White/Cobalt/Navy) and the ‘Monaco’ available in three colourways (Iris/Winter White; Navy/Lagoon; Cobalt/Navy) both feature smart thin-striped designs and an anti-curl rib collar with the Glenmuir 1891 logo embroidered underneath.

All three polo shirts have the iconic 1891 woven tab on the right sleeve hem/cuff and have a RRP of £46.

Glenmuir’s new Spring/Summer 2012 catalogue features more than 130 products for Men, Lady and Junior golfers.

Fashion, styling, colour and performance are at the heart of the product range development, with two brand new contemporary colour palettes – Provence (blacks, winter whites, purple and pink); Antigua (navy, blue and white).

Product Details:

Etienne: RRP £46: Colours – Black/Winter White/Iris/Rose; Lagoon/White/Cobalt/Navy; Sizes S-XXL

Deauville: RRP £46: Colours – Black/White; Cobalt/White; Sizes S-XXL

Monaco: RRP £46: Colours – Iris/Winter White; Navy/Lagoon; Cobalt/Navy; Sizes S-XXL

First came Revolution. Now comes Evolution – the second ultra-reliable and 100% British made powered golf trolley from Golfstream.

The new Evolution Digital is the latest quality offering from the Kent-based trolley expert, which prides itself on its ‘Made In Britain’ philosophy and is Europe’s leading electric golf trolley and spares company.

Following on from the high-specification Golfstream Revolution, the Evolution Digital is also an all-British affair but offers the serious golfer an entry level into the high-quality world of Golfstream and the company’s reputation for outstanding reliability.

The Evolution Digital is a sturdy one-fold trolley that boasts the same 200 watt motor used by its ‘big brother’. Meanwhile, the frame easily unfolds and locks into place with one solid click and any golf bag is held firmly in place with adjustable stays situated on the central spine and the base of the trolley.

The lightweight, oval aluminium frame is complimented by a beautifully-styled soft grip T-bar handle that offers left and right handed use through the simple to use digital controller.

One area where the Evolution Digital leaves many of its rivals standing is the outstanding performance and reliability of its electronics – which have been developed and made in Kent by Electromech, one of the UK’s leading golf component manufacturers.

A one touch power control dial and a bright twin digit digital display shows speed settings from 0.5 up to 9.5, while simple-to-use controls can send the trolley forward on its own for 10, 20 or 30 meters.

And the trolley can also be programmed for true right and left hand operation by cleverly reversing the rotation of the control switch, through the sophisticated electronics.

The Golfstream Evolution Digital also comes complete with an optional security code which lets the user set a private security number, allowing only their use of the trolley. And the trolley is fitted with an automatic power save feature that turns the power off if it sits idle for three minutes or more.

The Evolution Digital is lightweight, strong and weighs less than 11kg when paired with a Lithium battery.  It’s available in black or white and a full choice of lead acid and lithium batteries.  Each trolley comes with a two year guarantee.

Launching the Evolution Digital, Golfstream managing director, Derek Richford, said: “The specification of the Evolution is very high, with the frame, motor, gearbox, clutches, wheels, handle, electronics and wheels all made in Britain.

“This gives us the edge over some other very big trolley names when it comes to reliability and, if the need arises, servicing, repairs and spares. Performance and reliability were absolutely at the forefront of our plans when we decided to launch a second trolley to sit alongside the Revolution – and we’re delighted with the Evolution.”

Golfstream is the leading name in trolley spare and accessories and excels when it comes to producing reliable, 100% British built powered golf trolleys.

The British-made, hand-built Golfstream Revolution with its unique ‘one-click’ folding mechanism is a best-seller throughout Europe, while Golfstream also carries in stock a huge range of wheels, batteries, chargers, golf bags, spares and accessories for most popular trolley brands – which the company dispatches all over Europe.

For more information about the Golfstream Evolution visit www.golfstream.co.uk.

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Notes to editors:

Prices:
RRP £349.00 (with 18 hole lead acid battery)

RRP £499.00 (with 27 hole lithium battery)

PRODUCT Specification:

British made frame – Weight 8.8kg (excl battery)

Folded Length – 88cm

Width – 59cm

Folded Height – 33cm

Handle height – 94cm

British Motor – 200 watts

Picture caption: The new Golfstream Evolution trolley.

The 1999 Open Champion, a proud Aberdonian wearer of Glenmuir shirts and knitwear, continued his fine start to the season with his third successive top 10 finish and is now in contention for a place in the European Ryder Cup Team, to which Glenmuir is a preferred supplier.

Following Lawrie’s impressive 4-shot win, Glenmuir marketing director Brian Mair said: “Paul has had a fantastic start to 2012 and his win was achieved in great style.

“As a Scottish company we are delighted to be supporting one of the stars of Scottish golf and it would be tremendous for Paul to keep his form and make it into Jose-Maria Olazabal’s team for the Ryder Cup in the USA later this year. We wish him every success for the season.”

Glenmuir has been a preferred supplier of shirts and knitwear to the European Ryder Cup Team since 1987.

Fashion, styling, colour and performance are at the heart of the company’s product range development for 2012, with two gorgeous, new, contemporary colour palettes for the Spring/Summer season – Provence (blacks, winter whites, purples and pinks) and Antigua (navy, blues and white).

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The CaddyCell Lithium weighs just 2.1 kilos and can be lifted with a single finger, but it still delivers the power to drive an electric trolley through up to 27 holes of golf.

Crucially, CaddyCell Lithium is designed to be the same size as a standard golf trolley battery – making it a perfect fit and direct replacement for any 12 volt lead acid battery on any electric golf trolley.

But there the similarity ends. The CaddyCell Lithium is an incredibly light alternative using LiFePO4 technology to deliver extreme resilience, tremendous reliability and a much longer life.

Lithium (LiFePO4) batteries are the safest type of lithium battery made today. Unlike lead acid batteries, they react and recover extremely well when going through deep discharge cycles and typically these cells will perform well in excess of 2,000 cycles when drained to 80% depth of discharge (DOD).

In a golfing application, this could see a serious golfer playing four times a week through well over five years of golf! Each battery has a built in battery management system (BMS) that manages the cells to give optimum charge and discharge characteristics and, therefore, its substantial lifespan.

What golfers will notice (apart from the lightness, of course) is that the Caddy Cell is exactly the same size as a 20ah lead acid battery (180mm x 76mm x 166mm). Each battery is available with the traditional red/black connectors or the PowaKaddy type T Bar connectors.

CaddyCell are also so confident in the quality of the battery that it comes with a two-year warranty. So in the unlikely event of a problem with the battery or charger, distributors Golfstream will be happy to help out.

This battery is a true 12 volt battery with 17 ah capacity (equivalent to 26ah of a lead acid battery) and is a direct replacement for your 18 hole lead acid battery on any golf trolley ever made. It has a hard ABS protective plastic outer unlike some cheaper made offerings

Priced from £225, the CaddyCell Lithium is supplied with fitted leads and connectors and a matching, purpose- designed charger and a protective carry case.

The battery is available from good golf shops or directly from www.golfstream.co.uk. For more information visit www.caddycell.com.

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Notes to editors: Lithium (LiFePO4) batteries are widely used in electric vehicles, electric bikes and now becoming more popular in the electric golf cart application. It is the safest type of lithium battery chemistry made today. These types of cells are used in some electric cars.

A unique golf experience combining unlimited free golf in Portugal with ownership of a fantastic holiday home was unveiled today by the Lisbon Coast Golf Club – a new concept from internationally-renowned property developers Pelicano.

In a world first for golf breaks and travel, joining the Lisbon Coast Golf Club gives golfers and their families the very best opportunity to enjoy a life-changing approach to their holidays, offering a sensational:

* Four weeks’ a year fractional ownership of a newly-built holiday apartment, townhouse apartment or villa, complete with pool and a housekeeping service, for 10 years;

* Unlimited free golf at six superb golf locations for all holiday home occupants;

* Easy access to the vibrant capital city of Lisbon and more than 37 stunning nearby beaches.

For golfers, membership of the Lisbon Coast Golf Club means never having to pay a green fee again when looking to play golf in Portugal, in a region voted three times ‘Best European Golf Destination’.

Free golf, at any time of day, is available at the gorgeous Ribagolfe I and Ribagolfe II courses in Benavente; tree-lined Quinta Do Peru Golf and Country Club, Sesimbra; challenging Montado Hotel and Golf Resort, Palmela; the Donald Steel-designed Santa Estevao, Benavente; and the executive Palmela Village Golf Resort.

And all the hassle of organising accommodation is removed as membership means part-owning a superbly-appointed holiday property, with a choice of apartments, townhouse apartments or detached villas sleeping from 2 to 10 people.

Launching the Lisbon Coast Golf Club, Heitor Morais, Sales and Marketing Director of Pelicano, said: “This is a unique opportunity for any golfer who loves playing in Portugal – the chance to spend the next 10 years of their life enjoying free golf at six great courses.

“And the part ownership of the holiday home is extremely flexible. Owners can rent out the apartment for any or all of their four weeks’ ownership and any occupants will still be eligible for the free golf. So this is an excellent investment opportunity too.”

The property available on joining the Lisbon Coast Golf Club is based at the beautiful 4* Palmela Village Golf Resort near Lisbon, in country enjoying 220 days and 3,300 hours of sun a year.

Four weeks’ ownership a year of an apartment for 10 years, including free golf, is available starting from a one-off payment of just €3,844 euros, with monthly maintenance fees from €98 euros.

Groups of friends or golf club members looking to plan regular golf holidays can enjoy unbeatable value. Based on six golfers all playing five rounds of golf, joining the Lisbon Coast Golf Club is equivalent to each golfer paying just €234 euros* for five green fees and accommodation per week-long holiday.

Added Mr Morais: “We are demonstrating that for golfers, fractional ownership of a holiday home at Palmela Village Golf Resort not only offers exceptional value but it gives the full flexibility to be used by family and friends alike.

“Also, unlike many other destinations that have become popular with golfers, the Lisbon Coast area has so much more to offer, with the beautiful city of Lisbon offering an incredible array of bars, restaurants and cultural activity.”

To celebrate the launch of the Lisbon Coast Golf Club, Pelicano has launched a ‘Try Before You Buy’ scheme of a night at Palmela Village Golf Resort and a free green fee for interested parties.

Golfers wishing to take up the offer should contact pmuk@pelicano.pt or call 00351 92 705 09 24 or visit www.lisboncoastgolfclub.com

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Notes to editors:

About Palmela Village: Palmela Village Golf Resort is located in an area of outstanding natural beauty on the Lisbon coast, 10 minutes from stunning beaches, 20 minutes from Lisbon centre.

About Pelicano: Pelicano Group is a Portuguese real estate property development geared towards tourism with an international presence. Pelicano excels in differentiation: the architecture, the design of resorts in the most prestigious locations, in the equipment and services it makes available to its customers and the application of principles of sustainability in each of its projects.

* Price based on V3 Villa over 10 years, sleeping six.

Images: Click here to view & download golf images or here to request hi-res jpgs

Media contact: Craig Bousfield, Power Marketing UK

Email: craig@pmuklimited.com www.pmuklimited.com

GolfBuddy has further underlined its credentials as Europe’s leading handheld golf GPS brand by being chosen as an official GPS product with Golfstore Group.

With over 275 professional shops in Sweden, Denmark, Norway, Netherlands, Germany and Austria – and a catalogue delivered to more than 371,000 golfers – Golfstore Group is the most influential group retailer in mainland Europe.

John Ennis, EMEA General Manager for GolfBuddy, says: “Having just agreed terms with Foremost in the UK, we’re delighted to be working with Golfstore exclusively as well as this gives us tremendous traction in Europe.

“Golfstore like the margins we offer and the fact that there is no risk of a customer being unhappy with the additional download fees or annual subscription charges which are added after purchase by some other brands – GolfBuddy is 100% fee-free.

“The fact that the GolfBuddy World Platinum and World models are multilingual can store up to 40,000 full course maps in their memory and easily switch between yards and metres was also a major factor.

“And Golfstore understand that the technology we use is state-of-the-art – like our 50 channel satellite receiver – so getting a good GPS signal in more remote areas of Europe  is much more reliable with GolfBuddy.”

Increasing numbers of pro-shop Professionals in Europe are making GolfBuddy their GPS rangefinder of choice as it is the fastest, most powerful and easiest-to-use GPS handset in the world.

Supplied pre-loaded with courses – and capable of storing up to 40,000 courses free of charge – GolfBuddy can be used straight from the box. All golfers have to do is turn it on and the unit automatically recognises which course and hole they are playing.

GolfBuddy is also a Corporate Partner with the PGAE as its ‘official handheld GPS rangefinder’ and was recently used by competitors in the prestigious UNICREDIT PGA Professional Championship of Europe.

An elite field of 60 professionals from the association’s 31 full member countries used GolfBuddy World Platinum GPS rangefinders to plot their way around the stunning course at Pravets Golf & SPA in Bulgaria – in the first ever international professional-only golf tournament to be played in the country.

For more information visit www.gpsgolfbuddy.eu

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Media contact:          Craig Bousfield, Power Marketing UK

Tel: +44 (0) 7810 863869 / +44 (0)1832 274579

Email: craig@pmuklimited.com

www.pmuklimited.com

Four new lambswool sweaters from the Scotland-based company feature the outstanding Bionic-Finish®.

The technology features in the new Derwent and Hebden sweaters from Glenmuir’s Performance range of knitwear, shirts and weatherwear. Both are made from an 80% wool, 20% polyamide mix and feature striking diamond designs.

And Glenmuir further establishes itself at the forefront of golf knitwear design with the new 100% wool Kielder and Jupiter lined sweaters for men.

In these sweaters, the water, soil and oil repellency from Bionic-Finish combines with a lightweight StormBloc® windproof lining to provide additional warmth and protection.

So what’s different about the bionic technology? Many golf garments are ‘waterproofed’ with the application of a wax-based repellent finish, which over time can crack after repeated movement, lose its effectiveness and fade in colour.

But Bionic-Finish® uses nanotechnology and special star-like molecules known as dendrimers, which build an invisible, water-repellent protective shield due to complex crystallisation processes.

Applied directly to the base textiles, the end result is an integrated and flexible barrier to water, oil and soil that works due to the crystalisation process, the direction of the branches of the dendrimers and their connection to the textile surface.

Says Glenmuir marketing director, Brian Mair: “As well as increasing the natural water resistance of the wool, Bionic-Finish® adds more abrasion resistance, protecting the wool and making it much more effective and long-lasting.

“What the Derwent, Kielder, Jupiter, Wrexham and Hebden sweaters will offer golfers is advanced protection against light rain or occasional short showers without the need to scramble for a waterproof – only to take it off a few minutes later!

“This is very much the future of performance knitwear in golf.”

Bionic Finish® is inspired by structures in the natural world – like the microscopically small grooves in a shark’s skin that channel water in a controlled manner. It can be applied on fibres or yarns before the actual textile production rather than post-impregnated after garment production.

The technology is also available in the new Kelly and Jodie 100% wool acrylic lined sweaters for lady golfers, the latter featuring a gorgeous Fair Isle design panel across the chest.

Glenmuir’s new Autumn Winter 2011 features more than 130 products for Men, Lady and Junior golfers in three all-new colour schemes; Aviator (blacks, browns, grey and creams); Titanium (blues, black, white, greys); Twilight (pink, blues, white, stone).

Main Product Details:

Derwent: RRP £70: Colours – Satellite/Satellite Marl/Light Grey, Lead/Charcoal/Pearl Grey, Ancient/Burnished/Winter White; Sizes S-XXL

Hebden: RRP £70: Colours – Navy/Satellite Marl/ Mercury, Black/Lead/Kingfisher, Burnished/Antique/Winter White; Sizes S-XXL

Kielder: RRP £74: Colours – Burnished, Satellite Marl, Charcoal; Sizes S-XXL

Jupiter: RRP £81: Colours – Navy/Grey Mix, Lead/Black, Black/Burnished; Sizes S-XXL

Wrexham: RRP 70 Colours – Navy/Satellite Marl, Black/Lead, Black/Antique; Sizes S-XXL

Jodie: RRP £80: Colours – Purple/Lilac, Black/Winter White; Sizes XS-XXL

Kelly: RRP £80: Colours – Crocus, Light Kingfisher, Black; Sizes XS-XL

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Bionic-Finish technical downloads:

Dendrimer structure – click here

Dendrimer structure with droplets – click here

Waterproofing example – click here

Media Contact:          Craig Bousfield, PMUK Ltd

Tel: +44 (0) 1832 274579, Email: craig@pmuklimited.com

www.pmuklimited.com